Privacy Policy

At Bare Wear (a division of Feedflow), we are deeply committed to safeguarding your personal data and upholding your privacy rights. This Privacy Policy outlines how we collect, process, store, and protect your personal information when you visit or make a purchase from our online storefront.

By using our website, you consent to the practices described in this policy, which complies with the European Union General Data Protection Regulation (GDPR) and applicable US federal and state privacy frameworks.

1. Personal Information We Collect

When you browse or complete a purchase on our platform, we collect specific categories of personal data:

• Order Information: Full name, billing address, shipping destination, payment details (encrypted), email address, and phone number required to fulfill your order.
• Device & Technical Information: IP address, browser type, time zone, operating system, and cookie data gathered automatically when you navigate our site.
• Customer Support Records: Any communications, feedback, or inquiry logs sent to our support channels.

2. How We Use Your Information

We process your data for explicit and legitimate operational purposes, including:

• Processing payments, managing global fulfillment, and dispatching your orders.
• Sending order confirmations, tracking links, and managing customer service inquiries.
• Screening transactions for potential fraud, security threats, or unauthorized activity.
• Delivering personalized store updates, promotional campaigns, and special offers (strictly where you have provided explicit consent).

3. Sharing Your Personal Data

Bare Wear does not sell, rent, or trade your personal data. We share necessary data only with trusted third-party service providers to power our operations:

• Shopify: Our e-commerce platform host. Learn more about Shopify's privacy protocols here.
• Fulfillment & Courier Partners: Global logistics nodes and shipping carriers tasked with delivering your order within our 4–6 business days target window.
• Payment Processors: Secure gateways that process credit card and digital wallet transactions safely.

4. Your Privacy Rights (GDPR & US Privacy Laws)

Depending on your jurisdiction, you hold specific statutory rights regarding your personal data:

• Right to Access: Request a copy of the personal data we store about you.
• Right to Rectification: Request corrections to inaccurate or incomplete personal data.
• Right to Erasure ("Right to be Forgotten"): Request full deletion of your personal data, subject to legal record retention requirements.
• Right to Withdraw Consent: Opt-out of marketing communications or analytical cookies at any time.

5. Cookies and Tracking Technologies

We use cookies to maintain cart contents, remember preferences, and analyze storefront performance. You can manage or disable cookie preferences through your web browser settings at any time, though doing so may affect certain interactive store features.

6. Data Retention and Security

We employ industry-standard SSL/TLS encryption to protect your data in transit. Order records are retained in our secure accounting archives to fulfill legal, tax, and regulatory compliance obligations under Dutch and international law.